AI answers contradict the site

Checks

• AI quotes an outdated price or offer outdated_price_or_offer_in_answer
• AI gives wrong contact details wrong_contact_details
• AI describes a discontinued product as current discontinued_product_described_as_current
• AI credits a competitor trait to your brand attribute_of_competitor_assigned_to_brand
• AI cites an old page of your site cited_source_is_an_old_page_of_the_site

Findings

• An AI answer states a fact about the site that the site itself does not state
• A language model read an AI answer as describing the brand wrongly

What this relies on

The site is right and the answer is stale or drawn from an old page.

How to verify by hand

The cited source: if it is the site's own outdated page, the fix is on the site.