AI finding
A language model read an AI answer as describing the brand wrongly
AI Info Severity: Medium
Part of the audit AI answers contradict the site. Finding id: ai.answerJudgement.
What it costs you
If the model is right, an assistant tells people something about you that is not so.
What to do
Read the stored answer next to your page. Act if you agree, dismiss the finding if you do not.
What it checks
- AI describes a discontinued product as current
- AI credits a competitor trait to your brand
How to fix it
Say on the page that the product is gone
- Open the page the answer cites ([subject url]) or the product's own page.
- State in plain text that the product is no longer sold and name its successor. Keep the page; a missing page says nothing.
- Set the availability in the Product markup to match.
How to check: A person has read the answer and the page. Ask the same prompt again after the engines have recrawled.
State your own facts where the answer looks
- Read the answer and note which property it gets wrong.
- State the correct property in plain text on the page that should answer the question.
How to check: A person has read the answer and the page. Ask the same prompt again after the engines have recrawled.
A real case
Air Canada's website chatbot told a customer he could claim a bereavement fare after travelling, while the airline's own bereavement page said the opposite. A tribunal held the airline to the chatbot's answer and ordered it to pay C$812.02.