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  3. Duplicate and competing content
  4. The same block of text is repeated in the main content of many pages

SEO finding

The same block of text is repeated in the main content of many pages

SEO Info Severity: Low

Part of the audit Duplicate and competing content. Finding id: seo.repeatedTextBlocks.

What it costs you

Text that is the same on many pages adds nothing to any of them. When the repeated block is most of a page, that page looks like a copy.

What to do

Keep the block on one page and link to it, or shorten it to a line with a link.

What it checks

  • Same text blocks repeated across pages

How to fix it

Move the block to one place

  1. Find where the block comes from: a shared component, a default field value or pasted text.
  2. Give it a page of its own (delivery terms, about the maker) and link to that page.
  3. On the pages that held the block, keep at most one sentence and the link.

How to check: Recrawl the site and run this rule again.

Thresholds

Thresholds for The same block of text is repeated in the main content of many pages
NameDefaultMeaning
min_block_words40Only blocks with at least this many words are reported.
min_pages5A block is reported when it appears in the main content of at least this many indexable pages.
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