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  4. The same word stands twice in a row

QA finding

The same word stands twice in a row

QA Warning Severity: Low

Part of the audit Spelling. Finding id: qa.repeatedWords.

What it costs you

A doubled word is a small slip, but readers see it at once and take it as a sign the page was not proofread.

What to do

Delete the second word. If the repeat is a name or is meant, dismiss the finding.

What it checks

  • Word repeated twice in a row

How to fix it

Delete the second word

  1. Find the place on the page with the selector and the context in the evidence.
  2. Delete one of the two words.
  3. If the pages share a template_id, the text is in the template.

How to check: Recheck one of the pages: the word is gone from this finding.

A real case

Charles Duncombe, who ran several UK online shops, told the BBC in 2011 that fixing a single spelling mistake on one of his sites made its sales double. It was one test on one site.

Source: HEXUS, 14 July 2011, reporting a BBC interview

Thresholds

Thresholds for The same word stands twice in a row
NameDefaultMeaning
often_intended|had|that|Words that are often doubled on purpose ('she had had enough'). One string, lower case, each word between | signs, no apostrophes. A repeat of one of these goes to review. The default is English; supply the words of your site's languages.
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