QA finding
The "page not found" page offers no way back into the site
QA Warning Severity: Medium
Part of the audit Error pages and server messages. Finding id: qa.notFoundPageNoWayBack.
What it costs you
Visitors who follow an old or mistyped link reach a dead end and leave, instead of finding what they came for.
What to do
Add the site's navigation, a link to the home page and a search box to the 404 page.
What it checks
- Missing page has no way back
How to fix it
Give the 404 page a way back
- Build the 404 page from the normal page template, so it has the menu and the footer.
- Add a short sentence that the page was not found, a link to the home page and a search box.
- Keep the status 404.
How to check: Open a made-up address on the site: the page has links to the site, and curl -sI shows status 404.